Speedo, an established swimming brand, has its roots in Bondi Beach, Australia, where it was founded in 1928. Its history of innovation began with founder Alexander McRae 's introduction of the Racerback swimsuit, the world's first swimsuit not made of wool, which provided greater freedom of movement. Since then, Speedo's passion for innovation has led to more Olympic gold medals being won in the brand's swimsuits than in any other brand.
The company is committed to providing swimsuits and equipment that make every moment spent in the water even better. Speedo focuses on creating products that enhance the comfort and performance of swimmers at every level.
The brand's range includes swimsuits, swimtrunks, swimcaps, swimgoggles and masks and training equipment, among others.
Speedo uses the most advanced materials and designs to enable everyone - from Olympic gold medal winners and fitness swimmers to beachgoers and children learning to swim - to enjoy swimming as much as possible. The brand was the first to use nylon in swimwear in 1957, introduced a chlorine-resistant material in 1994, and in 2010 unveiled Shapeline - the first almost tailor-made modeling swimsuits.
Throughout its long history, Speedo has consistently emphasized its commitment to ethical trade and innovation, making it a leader in the swimming industry. The brand is not only a pioneer in swimwear technology, but also inspires the next generation to enjoy swimming.