Rollerblade

Rollerblade is an American brand specializing in the production of professionalrollerblades and roller skates. It is the first company that significantly promoted roller skating and influenced its worldwide development.

The company was founded in 1982 and permanently established itself in the sports market. Since then it has constantly set trends and standards in the production of equipment for skaters. Rollerblades from Rollerblade are distinguished by the use of modern Five Start Fit insoles, which take care of the proper fit of the shoes to the foot and the proper hardness of the footwear.

Rollerblade products are characterized by high quality, and in addition, they are suitable for both novice riders and true professionals, who are dedicated to specialized high-speed models. The company has included rollerblades for various riding styles, including a fitness line with the iconic Crossfire, Spark and Speedmachine models, as well as roller skates, helmets and protectors for children.

Rollerblade was the first brand to offer a promodel for urban riding: Greg Mirzoyan's Fusion 84, and began collaborating with professionals such as Sven Boekhorst and Robert Guerrero. The company additionally promoted rollerblading as a kind of summer cross-country ski training with its “Skate toski” campaign.