The North Face

The origins of the outdoor brand The North Face date back to 1966, when its founders Douglas and Suzie Tompkins decided to start a small store selling climbing gear. The store was located in San Francisco and quickly gained popularity among mountain and climbing enthusiasts. Only a few years later, after Kenneth Klopp joined the team, the company also began producing its own hiking accessories and slowly began to build a strong market position.

In 1969, the first groundbreaking product signed by The North Face brand saw the light of day - the Ruthsac backpack with practical pockets. This was the beginning of the successes that would take the brand to the top of the outdoor industry. Soon another iconic product was also introduced - the Oval Intention oval tent, which is resistant to strong gusts of wind. These innovations helped the company gain recognition among professional climbers and hikers.

For The North Face, it is very important to improve its products and develop innovative technologies that can translate into improved performance of a specific product. Because of this, back in 1976 the brand opened its own laboratory, where skilled engineers and designers work together. It was there that the first materials were developed using the waterproof GORE-TEX® membrane, as well as other technologies like FUTURELIGHT™, FlashDry™, WINDWALL® and Vectiv™.

GORE-TEX® technology has become synonymous with reliable water and wind protection, while also being breathable, revolutionizing the outdoor clothing market. Innovations such as FUTURELIGHT™ enable the creation of ultralight yet durable materials that are ideal for extreme conditions. FlashDry™, on the other hand, provides rapid moisture wicking for more comfortable clothing during intense physical activities.

In the late 1980s and early 1990s, the manufacturer also launched a line of clothing dedicated to skiers and snowboarders, which is still popular today. The brand constantly sets new standards in production and creates modern trends, winning trust among both professionals and amateurs of outdoor sports.
Since 1997, the brand's slogan has been “Never Stop Exploring.” This motto has accompanied the company's activities since its inception and allows it to acquire new competencies in the field of production. What's more, The North Face team is made up of outdoor activity enthusiasts, such as Sally McCoy, who in the 1970s climbed the highest peak in the world - Mount Everest (8848 meters above sea level).

The North Face not only focuses on providing quality products, but also on sustainability and environmental protection. The company introduces initiatives to reduce its impact on the planet, such as using recycled materials, minimizing manufacturing waste and supporting conservation programs.

The North Face has become one of the leading brands in the sports industry, with a range of products including practical outdoor accessories, as well as technical clothing and trekking and climbing footwear. The brand is now a symbol of reliability and innovation among lovers of mountain hiking, climbing, skiing and many other outdoor activities.
Today, The North Face offers a wide range of products, from winter clothing, backpacks and tents to trekking and climbing boots. The company is constantly developing its technologies, bringing to market products that meet the highest standards of quality and safety. With advanced technologies and innovative solutions, The North Face continues its mission to support exploration and an active lifestyle.

The North Face brand is hugely popular around the world, and its products are favored by people who value quality, functionality and style. With a commitment to innovation and environmental protection, The North Face remains a leader in the outdoor industry, inspiring the next generation to explore the beauty of nature and push their own limits.