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Salomon

Salomon

The origins of the Salomon brand

Salomon is a brand founded in 1947 in the foothills of the French Alps, which today specializes in footwear, sportswear and ski equipment. The founders of the company were François Salomon and his son Georges. The company's origins, however, were in the manufacture of saws, as well as performing ski sharpening services. This changes, however, in the 1960s, when the creators of the Salomon brand develop innovative “Le Lift” binding systems that conquer the winter sports market for good.

In 1966, the bindings designed by the brand are used at the World Championships in Chile, significantly increasing the brand's recognition and prestige. Less than a decade later, in 1972, the first alpine ski boots appear, which are immediately met with great interest and appreciation among skiers. With a constant drive for innovation, Salomon is quickly becoming one of the world's leading ski equipment manufacturers.

Innovative Salomon technologies

Salomon products are cutting-edge solutions and advanced technologies designed to improve the comfort, performance and safety of users. As early as 2005, the company began using softshell fabric in its clothing, which is characterized by high breathability, flexibility and water resistance. Softshell quickly became a standard in outdoor clothing, providing protection from the weather without sacrificing comfort.

Soon after, Salomon developed Opti-Vibe technology, which is responsible for the high quality of the footwear and provides excellent cushioning. Opti-Vibe is a unique blend of materials that reduce vibration and reduce stress on joints during running, resulting in greater comfort and less risk of injury. Other advanced technologies used by Salomon include Sensifit, which ensures a perfect fit of the shoe to the foot, and Contragrip, which guarantees exceptional grip on various surfaces.

Development and expansion of Salomon's offerings

Since then, Salomon has been in constant development, constantly expanding its offerings with new products and categories. In addition to ski equipment, the brand began offering outdoor clothing and trekking boots, which are gaining popularity just as quickly. In the 1990s, Salomon launched innovative models of trail running shoes, which became a hit among cross-country enthusiasts.

Salomon products are designed for a variety of weather and terrain conditions, making them an ideal choice for professional athletes and outdoor enthusiasts alike. The brand offers a wide range of apparel, from boots and jackets to backpacks and accessories that meet the highest standards of quality and functionality.

Salomon brand ambassadors

Salomon's brand ambassadors include professional athletes such as Emelie Forsberg, Kilian Jornet and Liv Sansoz, who achieve top results and spectacular feats using products from the renowned and world-renowned Salomon brand. These ambassadors play a key role in testing and promoting the brand's products, which allows Salomon to continuously improve its offerings and adapt them to the needs of the most demanding users.
Kilian Jornet, multiple winner of the world's toughest mountain runs, is known to owe his successes to, among other things, reliable Salomon equipment. Emelie Forsberg, an accomplished cross-country skier and runner, also stresses the importance of Salomon's advanced technologies in achieving her athletic goals. Liv Sansoz, a climber and mountaineer, uses Salomon products during her extreme expeditions, which testifies to their durability and reliability in the toughest conditions.

For top-notch comfort and a high level of safety, choose professional products from manufacturer Salomon. Whether you are an avid runner, skier or mountain hiker, Salomon offers solutions that will meet your expectations and allow you to enjoy outdoor activities to the fullest. The Salomon brand is a symbol of quality, innovation and passion for sports, inspiring people around the world to push their limits and explore new possibilities.

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