Hummel is one of the oldest European manufacturers of sportswear and footwear. Founded in 1923 by Albert Massmer, the brand initially focused on shoes designed for athletes. However, it quickly realized that the sports market is not only about footwear, but also clothing and accessories.
The arrows, known as chevrons, have become an iconic Hummel trademark. However, these shapes are not just a design element; they represent the team spirit of pursuit, passion and determination in sports. When we see this design on an athlete's clothing, we immediately know that it is a Hummel product.
In its nearly century of existence, Hummel has undergone a transformation from a small shoe manufacturer to a global sports brand. Their products are a combination of traditional, classic shapes with the latest technologies. As a result, the brand is able to meet the demands of both competitive athletes and those who practice sports recreationally.
The modern business world demands from companies not only product quality, but also social responsibility. Hummel has taken on this role with enthusiasm, engaging in various social and environmental initiatives. Time and again, the company has proven that the production of sportswear can be done in a sustainable and ethical manner. By supporting local communities and caring for the environment, Hummel is setting its sights on making a long-lasting, positive impact on the world of sports.
Hummel is a proud sponsor of many soccer, volleyball and handball teams around the world. This allows the brand to have a direct impact on the development of sports at various levels. The achievements of these teams are proof of the reliability and quality of Hummel products.