POC is a Swedish brand, founded in 2005, which from the very beginning has been guided by the idea of protecting the lives of athletes. Therefore, POC is primarily engaged in the production of safety suits, ski helmets, protectors and ski goggles, as well as bicycle helmets and cycling clothing.
POC products are characterized by functionality and durability. Over the years, the brand has created its own POC Lab and WATTS Lab scientific forums, through which it has established work with professional athletes and experts in various fields. Together with them, the brand has developed innovative technologies T-Core Fill, Shearing Pad INside and many other systems to enhance product quality.
POC's wide range of products includes accessories as well as apparel for skiers, snowboarders and cyclists (including goggles and bicycle goggles) of various levels. The company has set itself the goal of developing the best quality products to serve beginners and skilled athletes alike.
Today, the brand is one of the world leaders in providing products for winter sports and cycling. POC is constantly evolving and developing more modern accessories and specialized clothing. Over time, the Swedish brand has served thousands of customers who have placed their trust in them and remained loyal to POC equipment for years.